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RECOGNITION THAT MATTERS
The Awards
Fuelling Our People
Impact Mission
Awareness Campaign of the Year
British Training Awards, 2024
The British Training Awards handed us ‘Awareness Campaign of the Year 2024’, and honestly, was there ever any doubt? Capgemini University had the learning, but they needed the love. Enter MAAS: part strategic partner, part engagement whisperers, full-time marketing geniuses. We didn’t just boost awareness – we ignited a movement. 130,000+ employees trained on GenA tools, 82% engagement, and a brand refresh that actually matters. If you’re still hoping people show up to your experiences, take notes. Or better yet, call us. 🏆
Small Business of the Year
Tees Businesswoman Awards, 2023
The Tees Businesswoman Awards crowned us Small Business of the Year, and let’s be real - we’re not just small, we’re mighty. In five years, we’ve gone from a rebellious idea to the go-to marketing powerhouse for People teams worldwide. We don’t do bland, we don’t do forgettable – we do impact. And now? We’ve got the silverware (goldenware?!) to prove it. To every business out there hustling to make waves: keep going. And if you want to go faster? You know where to find us.
British Training Awards
SME of the Year 2023
The British Training Awards named us SME of the Year 2023, because, frankly, we’ve been out here redefining what small but mighty actually means. While others play it safe, we shake things up – helping People teams ditch the hope-and-pray approach to employee engagement and replace it with marketing that actually works. Strategy, creativity, and a little MAAS magic? That’s how you win. And clearly, we’re making a habit of it.
Learning Excellence Awards
Pharma Category, Finalist 2023
Third time’s a charm! The Learning Excellence Awards have also recognised our work with Dechra Pharmaceuticals, and we’re not surprised, because this campaign delivered. In a crowded, competitive market, we helped Dechra stand out, scale up, and skyrocket engagement. Branding, campaigns, and strategy that actually work. Because more content isn’t the answer – smarter marketing is.
Veterinary Marketing Awards
Integrated Digital Marketing Campaign 2023
Learning Awards
External Learning Solution of the Year 2023
The Learning Awards 2023 recognised our work with Dechra Academy as a Finalist for External Solution of the Year, and honestly? Rightfully so. When Dechra needed to cut through the noise and drive real learner engagement, we didn’t just show up – we showed off. A bold new brand, a killer campaign, and engagement stats that make your average People initiative look like a ghost town. This was marketing for learning done right. The result? More vets upskilled, more confident professionals, and ultimately, better care for the animals they serve.
Now that’s People impact.
Learning Awards
Start Up Learning Provider of the Year 2022
The Learning Awards 2022 named us Start-Up Learning Provider of the Year. Why? Because we’re not your typical provider – we’re the rebels rewriting the rules. While others were busy churning out more content, we built a game-changing approach that blends marketing and L&D to transform engagement, skyrocket ROI, and make learning impossible to ignore. The result? Our clients aren’t just “delivering training”, they’re driving real business impact. If shaking up an industry wins you awards, well… we’ll make space for more 👀
North East Business Awards
Finalist 2022
The North East Business Awards 2022 named us a Finalist, and let’s be clear, this isn’t just about business, it’s about rewriting the rules. From our HQ in the North East, we’re proving that People initiatives don't have to be boring, ignored, or an afterthought. We’re positively disrupting the game, showing that smart marketing isn’t just for products, it’s the missing link. We’re not following industry norms, we’re breaking them and rebuilding something better. The North East is our home, but the impact? That’s global.
The Learning Awards
Start Up Learning Provider of the Year 2021
🔥 THE ONE THAT STARTED IT ALL! 🔥 The Learning Awards 2021 named us a Finalist for Start-Up Learning Provider of the Year, and that’s just the beginning. Yeah, we might be the rebellious new kid on the block but we’re hyper focused on challenging the status quo and proving that People functions needed more than initiatives and new technology. We know they need strategic internal marketing. We’re so proud of this first award win and it really means everything to us!
Want to build an award-winning project with us?
FAQs
Yes and no. We don’t do what we do for the trophies, but recognition for positively disrupting the People space and driving real impact? That’s worth celebrating. Plus, who doesn’t love a bit of validation?
They recognise innovation, impact, and shaking things up. Whether it’s transforming employee engagement, building bold internal marketing campaigns, or proving that marketing is the missing link in People functions, these awards highlight the work that’s moving the industry forward.
Tough one. Our first-ever Learning Awards finalist spot in 2021 was a big moment - it proved that our rebellious idea had legs. But winning 'Awareness Campaign of the Year' with Capgemini really shows that we’re making a measurable, lasting difference.
Unlikely. As long as People teams are still battling low engagement, invisible impact, and endless content churn, we’ll be here, changing the game. And if that keeps winning us trophies? Well, we’ll just have to build a bigger cabinet.
Easy. Get in touch. Whether you need a full-on strategic transformation, a brand refresh, or a campaign that makes your employees actually want to engage with your intiatives, we’ve got you. And yes, we bring the magic that wins awards.
Disappointingly, no. But rest assured, we’ll take any excuse to break out the celebratory pineapple. 🏆🍍
