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Wowsers. Thatās all we can say right now. Weāre absolutely stoked to let you all know that weāve been shortlisted for not oneā¦ not twoā¦ but THREE awards! Weāve been recognised by three incredible awarding bodies for our hard work with this lilā marketing for learningĀ® thing, and weāre pumped to be up for:
External Solution of the Year at the Learning Awards
Integrated Digital Marketing Campaign at the Veterinary Marketing Awards
Learning Excellence Awards in the Pharma category with Dechra Academy
Without blowing our own trumpet, this recognition means a lot. Weāre committed to helping L&D realise the power of marketing for learning, and to be recognised by both learning AND marketing awards makes us feel all warm and fuzzy inside.
The truth is, weāre still buzzinā from our win at last yearās Learning Awards when we snapped up Gold for Start-Up Learning Provider of the Year. So to be shortlisted again has just sent us into a spin. The Learning Awards ā run by The Learning and Performance Institute (LPI) ā recognises innovation and achievement in workplace learning.
The judges keep their eyes peeled for innovation and progression, and our shortlist for External Solution of the Year feels like a huge pat on the back. Alongside our long-term partnership with Dechra Academy, we have showcased to the judges the impact marketing has on L&D ā by boosting new users by 76% and completions by 149%, all without changing any learning content at all. š±
Okay, itās not those VMAs. We havenāt suddenly been spotted by MTV #sob. Nor have we gone into the music industry (even though weād be great!). These are the Veterinary Marketing Awards ā and weāre thrilled to be shortlisted against some incredible brands in the space. The annual VMA awards provide a unique platform to showcase and reward marketing skills, creativity and professionalism in the veterinary and animal health industry.
By leveraging various marketing channels, such as email marketing and social media advertising, we were able to increase brand awareness, drive new user sign ups and increase completion rates for Dechra. We feel like winners already to be honestā¦ š¤©
And last but not least, the LEAs. The Learning Excellence Awards recognise success for a multitude of businesses in the training and learning arena ā and weāre absolutely thrilled to be amongst the finalists ā especially as a marketing agency! We truly believe that marketing for learning is the solution to most of the engagement challenges L&D face, and to get this level of recognition from an industry award body is quite simply, phenomenal.
Since October 2019, weāve been on a mission to upskill and empower L&D. In that time, weāve had lots of eyes on us. Lots of doubters. And a fantastic tribe of pineapple-mad fans. But nothing feels quite as sweet as seeing our name as a finalist at these three awards. Having worked with nearly 100 organisations across the globe, providing everything from marketing strategies to fulfilment, weāve earned our stripes. But weāre super excited for the gold star that these awards give us!
But our awards arenāt the only shiny new things around here. Weāve recently kick-started our Marketing for L&D masterclass with industry-leaders The LPI. Having the opportunity to amplify our reach to L&Ders far and wide makes us so happy. Because in case you didnāt knowā¦ marketing for learning itās a thing.