My Marketing Mishap #1

We all know learning through failure is super important, especially in marketing. In this first mini-series episode Ash opens up & shares one of her earliest failures as a marketer, and what she learned from that mistake.

In this ep, Ash explores:

• How failure is an important part of learning.

• The importance of not taking what other business functions say about your audience as gospel.

• Why it's necessary to do your own research, investigate your audience and collect your own data.

So grab a notepad and pen and start learning with the first bite-sized pod of this series. Enjoy!