Why L&D NEEDS Learner Personas

Why do you need learner personas, if you have data to segment from? 🤔 This is a conversation that Han & Ash have had a lot with L&Ders, so in this podcast, Han's taken it upon herself to set the record straight. 

In this podcast we explore:

• How data-segmenting does not capture your audience's intrinsic motivations. 
• How you supplement your existing data with interviews and surveys to create impactful personas
• Why personas really are SO important for all L&D teams.

Happy listening! 🍍